Het Scheepvaart Museum
PROJECT
Het Scheepvaart Museum, Amsterdam
SERVICE
Positioning, visual identity, campaign development
WHEN
2015
We sharpened the positioning and help with a re-interpretation of the visual identity. We gave workshops (Essence and management of visual identity) sothat the team could get started with building an identity in which the general museum communication and exhibition communications work in synergy to create and distinctive whole. We developed a campaign to help invite international visitors to visit the museum.