1. Strategy & Brand positioning

Brand Positioning
Brand Strategy
Development of brand planns
In- en Outsourcing marketing & creative support

Interim and consultancy for: Greenpace Nederland, CARE Nederland, Experis, Het Scheepvaart Museum, VOLVO Cars. At Diageo: Johnnie Walker, Tanqueray, Gordon’s, Talisker, The Singleton, J&B, Zacapa Rum, Ciroc, Ketel One

2. Global brand management

Managing globally consistent, locally relevant brands

Development and management of brand- and product portfolio’s

Interim and consultancy for: Staples, Greenpeace. At Diageo: Johnnie Walker, Tanqueray, J&B, CirocKetel One

3. Marketing tool development

Brand, Marketing, sales tool development
In- and Outsourcing

Corporate communications

Visual Identity & Tone of Voice guidelines
Visual Identity workshops

Interim and consultancy for: Scheepvaart Museum, KROMM, KVDL, SolidNature. At Diageo: HAIG Club, Johnnie Walker, Gordon’s, White Horse, Tanqueray, The Singleton

4. Capability building

Marketing, Strategy & communications coaching & capability building
Marketing, Strategy & communications workshops

Training sessions: Framework for growth, KPI pyramid, OSEP flywheel

A new positioning: How to make it happen workshops & trainingen

Interim and consultancy for: Greenpeace, BOCCA, PUQPRESS. At Diageo: Diageo Way of Brand Building. At EuroRSCG: EuroRSCG Way of Brand Building

5. New to world brands

Supporting startups & scale-ups with business planning, supporting product and brand development, supporting investor pitches.

Interim and consultancy for: KROMM, Sylvius Gin, Sake. At Diageo: HAIG Club, The Singleton

6. Interim management 

Start your business: Support for small and mid-scale organisations
Change your business: Support on rollout & implementation.
Boost your business: Making one specific project happen with the teams
Train your business: Training people & teams

For: Kennedy Van der Laan, Solid Nature, Havas